The box office results for the weekend of October 26th – 28th has “old” Argo fighting off the assortment of new guys in becoming a two-time champ at the cinemas. Of the four new releases, only Cloud Atlas and Silent Hill: Revelation 3D were able to gain some traction with audiences. Here are the studio estimates:
1. Argo ($12.3 million)
2. Hotel Transylvania ($9.5 million)
3. Cloud Atlas ($9.4 million)
4. Paranormal Activity 4 ($8.6 million)
5. Silent Hill: Revelation 3D ($8 million)
6. Taken 2 ($8 million)
7. Here Comes the Boom ($5.5 million)
8. Sinister ($5 million)
9. Alex Cross($5 million)
10. Fun Size ($4 million)
Analysis
Unless Cloud Atlas plays huge overseas, that $102 million production budget is going washout any celebration the producers/investors were planning on having. That’s all their is to say about this polarizing flick. Flop Alert.
Silent Hill: Revelation 3D ironically is having a timing issue, despite being a horror product releasing right before Halloween. Based off the popular video game, the second installment released 6 years after the successful (financially – $46.9 million domestically) first go around – which was slammed by both the lovely critics and audiences. Even fans of the game were not pleased. So that could explain the delay for this critically ravaged sequel. With a production budget of $20 million, producers will need a repeat of the first installments’ international performance ($50 million).
The other two newbies, Fun Size and Chasing Mavericks, obviously bombed, and will be banking on a DVD/On-Demand run in a few months.
And then there’s the pride of the current box office, Argo. In week #3 the Ben Affleck directed period piece is now up to $60.7 million stateside. But the more impressive feat is falling back into the #1 spot after being dethroned last week. Then again, the theater selections are over-saturated at the moment, and everything is spread-thin.
Hotel Transylvania currently holds the longest streak in the top ten with 5 weeks. The animated Halloween “trick” is up to $130.4 million domestically.
This Friday, we get Flight, The Man with the Iron Fists and the animated Wreck-It Ralph. Reviews will be right here my fellow Shockers!