16 year-old New Zealander, Lorde, re-instills the artistic value back into music with the latest music video for her new single, “Tennis Court”. Since the sadly gone days of 90s grunge, singers and their images have lost touch with one another. It’s a safe bet to say Nirvana’s Kurt Cobain wouldn’t have a Twitter or an Instagram nowadays because if he did his persona would be completely contradictory with his iconic music.

Yes, Lorde, aka Ella Yelich O’Connor, does use social media, but it’s the 21st Century and that is difficult to evade. So, the youngster chooses to uphold her quirky music by releasing a one-of-a-kind music video for “Tennis Court”. Donning little to no makeup except dark lipstick, a pale skinned Lorde simply stares into the camera saying hardly any of the lyrics for the entire 3min video. Will you get bored? Absolutely not. She flat out nails displaying a creepy, yet inviting image with “Tennis Court”. Not every “pop” singer needs to bring in mindless props (cough, cough Miley Cyrus and her video for
“We Can’t Stop”) to create an enthralling video from start to finish.

Shockya readers get ready for Lorde to rework the entire pop genre without succumbing to the barely clothed and auto-tuned tactics of the 21st Century.